(2) About cookies
A cookie is a file containing an identifier (a string of letters and numbers) that is sent by a web server to a web browser and is stored by the browser. The identifier is then sent back to the server each time the browser requests a page from the server.
Cookies can be used by web servers to identity and track users as they navigate different pages on a website and identify users returning to a website.
Cookies may be either “persistent” cookies or “session” cookies.
A persistent cookie consists of a text file sent by a web server to a web browser, which will be stored by the browser and will remain valid until its set expiry date (unless deleted by the user before the expiry date).
A session cookie, on the other hand, will expire at the end of the user session, when the web browser is closed.
(3) Third party and analytics cookies
When you use our website, you may also be sent third party cookies.
Our service providers may send you cookies. They may use the information they obtain from your use of their cookies:
(a) to track your browser across multiple websites;
(b) to build a profile of your web surfing; and
(c) to target advertisements which may be of particular interest to you.
(4) Our cookies
We use both session cookies and persistent cookies on this website.
For Google Analytics purposes we will send to you the following cookies:
(a) _utma – Default expiration time: 2 years from set/update. Description: Used to distinguish users and sessions.
(b) _utmb – Default expiration time: 30 minutes from set/update. Description: Used to determine new sessions/visits.
(c) _utmc – Default expiration time: End of browser session. Description: Operated in conjunction with the __utmb cookie to determine whether the user was in a new session/visit.
(d) _utmt – Default expiration time: 10 minutes. Description: Used to throttle request rate.
(e) _utmz – Default expiration time: 6 months from set/update. Description: Stores the traffic source or campaign that explains how the user reached your site.
For site specific purposes we will send to you the following cookies:
(a) viewed_cookie_policy – Default expiration time: 1 year from set/update. Description: Used to remove cookie notification message after being initially displayed.
(b) uvc – Default expiration time: 24 hoursfrom set/update. Description: Used to detect usage of the social media sharing buttons.
(5) Cookies and personal information
Cookies do not contain any information that personally identifies you, but personal information that we store about you may be linked, by us, to the information stored in and obtained from cookies.
(6) Blocking cookies
Most browsers allow you to refuse to accept cookies. For example:
(a) in Internet Explorer (version 9) you can block cookies using the cookie handling override settings available by clicking “Tools”, “Internet Options”, “Privacy” and then “Advanced”;
(b) in Firefox (version 16) you can block all cookies by clicking “Tools”, “Options”, “Privacy”, selecting “Use custom settings for history” from the drop-down menu, and unticking “Accept cookies from sites”; and
(c) in Chrome (version 23), you can block all cookies by accessing the “Customise and control” menu, and clicking “Settings”, “Show advanced settings” and “Content settings”, and then selecting “Block sites from setting any data” under the “Cookies” heading.
Blocking all cookies will, however, have a negative impact upon the usability of many websites.
(7) Deleting cookies
You can also delete cookies already stored on your computer. For example:
(a) in Internet Explorer (version 9), you must manually delete cookie files (you can find instructions for doing so athttp://support.microsoft.com/kb/278835);
(b) in Firefox (version 16), you can delete cookies by clicking “Tools”, “Options”, “Privacy” and then “Show Cookies”, and then clicking “Remove All Cookies”; and
(c) in Chrome (version 23), you can delete all cookies by accessing the “Customise and control” menu, and clicking “Settings”, “Show advanced settings” and “Clear browsing data”, and then selecting “Delete cookies and other site and plug-in data” before clicking “Clear browsing data”.
Again, doing this may have a negative impact on the usability of many websites.
(8) Ad Effectiveness (client advertising tracking cookies)
(a) Information we get from the use of our services
We collect information about the advertising that you see through our client’s websites using our tracking services. This information includes:
(a.1) Log information
When you view advertising that incorporates the use of our tracking services, we automatically collect and store certain information in server logs. This includes:
- Internet Protocol (IP) address.
- Device event information such as browser type, browser language, the date and time of your request and referral URL.
Please note that your Internet Protocol (IP) address is never disclosed to anyone unless we are required to do so as part of a valid process required by law. The logs are only used in the event that other analytical analysis is unavailable, and even then the information cannot be used to identify an individual.
(a.2) Cookie values
For the purposes of actually monitoring the effectiveness of advertising being tracked by our clients through the use of Tribes Research tracking codes, the following is created/collected:
- Title of tracking code referenced
- A cumulative count for the advert
- A cumulative count for an entire advertising campaign
- daily visit count per advert
- date and time of first exposure
- date and time of last exposure
- last five exposure dates and times
(b) Transparency and Choice
To simplify the process and allow you full control of what happens to these cookies and tracking technologies, below we feature the current cookie status of this browser and the related tracking information that is available. This will only show you information about tracking information from Tribes Research Limited. If you would like to remove any information, opt out, or opt back in, then you can do so here. Please note that this does not affect your ability to control and monitor your cookies through features and options built in to your browser.
When you opt-out via the web based mechanism, we will delete your existing Tribes Research client advertising tracking cookie(s) and try to place a new cookie that instructs us not to track your future activities for the purposes of recording advertising exposure when we detect that cookie. If your browsers are configured to reject cookies when you visit our opt-out page, we cannot set our no-track cookie. Also, this choice mechanism is only applicable to the browser you are using, so if you subsequently erase your cookies, use a different computer or change web browsers, you will need to opt-out again.
(1) What information do we collect?
We may collect, store and use the following kinds of personal information:
(a) information about your computer and about your visits to and use of this website (including your IP address, geographical location, browser type and version, operating system, referral source, length of visit, page views and website navigation);
(b) information that you provide to us for the purpose of enquiring about our services, subscribing to our website services, email notifications and/or newsletters; and
(c) any other information that you choose to send to us.
(2) Using your personal information
We may use your personal information to:
(a) administer the website;
(b) improve your browsing experience by personalising the website;
(c) enable your use of the services available on the website;
(d) send you general (non-marketing) commercial communications;
(e) send you email notifications which you have specifically requested;
(h) send you our newsletter and other marketing communications relating to our business which we think may be of interest to you, by post or, where you have specifically agreed to this, by email or similar technology (and you can inform us at any time if you no longer require marketing communications);
(i) provide third parties with statistical information about our users – but this information will not be used to identify any individual user;
(j) deal with enquiries and complaints made by or about you relating to the website;
(k) keep the website secure and prevent fraud;
(l) verify compliance with the terms and conditions governing the use of the website (including monitoring private messages sent through our website private messaging service); and
In addition, we may disclose your personal information:
(a) to the extent that we are required to do so by law;
(b) in connection with any ongoing or prospective legal proceedings;
(c) in order to establish, exercise or defend our legal rights (including providing information to others for the purposes of fraud prevention and reducing credit risk);
(d) to the purchaser (or prospective purchaser) of any business or asset that we are (or are contemplating) selling; and
(e) to any person who we reasonably believe may apply to a court or other competent authority for disclosure of that personal information where, in our reasonable opinion, such court or authority would be reasonably likely to order disclosure of that personal information.
(4) International data transfers
Information which you provide may be transferred to countries (including the United States) which do not have data protection laws equivalent to those in force in the European Economic Area.
You expressly agree to such transfers of personal information.
(5) Security of your personal information
We will take reasonable technical and organisational precautions to prevent the loss, misuse or alteration of your personal information.
We will store all the personal information you provide on our secure (password- and firewall-protected) servers.
You acknowledge that the transmission of information over the internet is inherently insecure, and we cannot guarantee the security of data sent over the internet.
(6) Policy amendments
(7) Your rights
You may instruct us to provide you with any personal information we hold about you. Provision of such information will be subject to:
(a) the payment of a fee (currently fixed at GBP 10); and
(b) the supply of appropriate evidence of your identity (for this purpose, we will usually accept a photocopy of your passport certified by a solicitor or bank plus an original copy of a utility bill showing your current address).
We may withhold such personal information to the extent permitted by law.
You may instruct us not to process your personal information for marketing purposes, by sending an email to us at firstname.lastname@example.org. In practice, you will usually either expressly agree in advance to our use of your personal information for marketing purposes, or we will provide you with an opportunity to opt out of the use of your personal information for marketing purposes.
(8) Third party websites
The website contains links to other websites. We are not responsible for the privacy policies or practices of third party websites.
(9) Updating information
Please let us know if the personal information which we hold about you needs to be corrected or updated.
(11) Data controller
The data controller responsible in respect of the information collected on this website is Tribes Research Limited.